A young, vibrant and energetic concept was created for this International event to be held in Krakow in 2016. Illustrations were tailor-made to portray the beginning of WYD by Pope John Paul II, up until the present time (depicted by Pope Francis) within the World Youth Day theme message and colours. These graphics were recomposed so that the same concept could be translated within various media.
Production of the Outdoor and Pullup banners + Posters + Postcards